FROM AN ADVENTURE AMONG FRIENDS TO A LEADING COMPANY IN THE INDUSTRY
James Ross' entrepreneurial adventure began in 1998, with the founding of Sei Due Sei: a company born mainly from the desire of two friends to create a business together. It was dedication to work and passion for design that led us to create the first James Ross clothing collection in 2002. In 2003, at the PTE in Milan, thanks to the excellent value for money of our products, we obtained the The first very important result that has prompted our company, since 2004, to expand rapidly throughout Italy with double-digit growth and since 2010, also within the European market.
Starting with just 12 items in 2002, James Ross Collection is today an industry leading company with a professional clothing collection with over 300 items and 1,200 color references, three promotional clothing lines capable of meeting all needs of workers, a logistics of 16,500 m2, more than 5 million pieces available with more than 5,000 active clients in Italy and almost 1,000 in Europe.
Our added value has always been the human factor. For 20 years we have placed values such as friendship, commitment, trust and a strong sense of responsibility towards customers and suppliers at the center of our growth, and it is in this direction that we want to remain convinced that the history of JRC has not yet has been written. After all, as our slogan says, We Are The Future.
FROM WORK CLOTHING TO PROFESSIONAL CLOTHING
When JRC made its debut, there was only workwear on the market: navy blue, too few models, standard accessories, and too much of it. JRC was the first company to transform "workwear" into professional clothing, striving to ensure greater comfort with technical fabrics and functional details, enhancing the aesthetic factor in models with a better fit and a wider range of colors, and making the garments are more informal, to be worn with pride even outside the restricted workplace.
THE INTUITION THAT REDUCES PRICES AND INCREASES QUALITY
Before JRC, promotional items were supplied by informal industry brands who sometimes gave away their brand that required royalties. For this reason, the prices were too high compared to the final quality provided. JRC was the first to design items with the same quality as casual garments, but reducing additional brand costs. Thanks to this intuition, customers could only pay the real value of the garment, obtaining a better final quality.
Today, as many competitors have followed us, the challenge is to always guarantee the quality of the products in an increasingly complex international market. This is the reason why JRC cares so much about its Italian style as a distinctive element, through a continuous search for details, superior technical quality, increased portability and attractiveness.